4A- Forming an opportunity

Pressure washing is a huge opportunity to not only make money but make peoples belongings look way better than they did before. Driving around my uncles subdivision I noticed that everyone had the same nasty black grime all over their side walk, drive way and even their homes except my uncles. He told me he had gotten tired of everyone's concrete looking so nasty so he went and bought a pressure washer in hopes that his surrounding neighbors would take the hint and follow suit. I'm 75% sure that given the opportunity my uncles neighbors would pay to have their house, sidewalk, and drive way look pristine and brand new without having to buy a pressure washer or actually have to do it themselves.

Some customers could be just individuals in a subdivision, with my LLC I can sell my service to business' around me, or I could hit certain home owners association and get guaranteed work. Every one likes to have their house clean when visitors come over or their lawn well maintained for their neighbors. I think a fresh clean look has always been desirable amongst most home owners.

My first prototypical customer was my brothers friends neighbor, Andrew Keenee. The way his roof is lined up with his sidewalk way all the rain just hammers down since he does not have a gutter system installed. He told me he hates walking up that dirty side walk everyday. He notices the grime any time he looks out his windows. As of right now he is too broke to buy a pressure washer or to even pay me to clean it up for him. I was a little sad that my first prototypical customer rejected me but when trying to sell something you should always expect a no but hope for a yes!

My second prototypical customer was my dads construction boss. They go in to already built subdivisions and spackle and sponge the homes on the block. Henry told me that a lot of the others homes that were already built could definitely use some pressure washing. He said some of them are bad but a lot of them are brand new as well. He offered to put in a good word for me to the guy who gave him this job to get me started but I told him it was all hypothetical at the moment.

My third prototypical customer was going to be my step brothers home owners association but they never returned his call. So I went and talked to his mom who owns two homes in the same area and asked her all the questions. She said she knows for a fact that a lot of the older rich folks would love to have their side walks and homes pressure washed. Even if I couldn't get a contract with the home owners association that I could just go around the neighborhood and advertise my service. She also asked if I maybe thought about expanding my idea a little further into a landscaping business that does lawn mowing, weed eating, pressure washing and everything in between. I realize that if I expanded I would receive a lot more business

I honestly learned a lot about my opportunity through this assignment. It was actually really fun to think of a problem backwards like this and create a solution. I was pretty surprised that my step brothers mom told about the expansion of my idea to create a lot more opportunity which would be very smart.

My original opportunity is still there at the foundation but if I were to follow through I would definitely expand this into a landscaping business to make more money.
I do believe my new opportunity is more accurate than when I first started.
I definitely feel that entrepreneurs should adapt to their customers feedback because there is always room for improvement no matter what.